GlobalSpec Advertising

2027 Media Kit

See Exactly How You'll Reach Engineers in 2027

Deep industry intelligence, customized marketing programs, and measurable campaign performance—everything you need to plan a smarter way to reach engineers next year.

973K+Unique Visitors/Mo.
3.34MRegistered Engineers
1.5MMonthly Page Views
90%Involved in Purchasing
Access the Media Kit → Or call 800.261.2052
3D mockup of the spiral-bound 2027 GlobalSpec Media Kit cover
Solution Boxes

Build Your Strategy Around Real Goals, Not Just Tactics

Whichever goal you're solving for, the Media Kit maps it to the exact GlobalSpec channels that get you there.

Getting Discovered by AI?

  • Product Discovery placements AI tools actually cite
  • Custom Content published as indexed, crawlable articles
  • Video Content posted to social media
69% of technical buyers use AI to evaluate purchases
Brand Awareness Thought Leadership Website Traffic AEO Leads Content Promotion

Need More Qualified Leads?

  • V.I.P. for human-verified buyers on a confirmed purchase timeline
  • Webinars and white papers gated for lead capture
  • Custom emails to engage prospects
85% of technical buyers will trade info for valuable content
Brand Awareness Thought Leadership Website Traffic AEO Leads Content Promotion

Growing Brand Awareness?

  • Newsletter sponsorships and welcome ads
  • Video promotion in curated content bundles
  • Display ads across high-traffic engineering topics
70% of technical buyers choose the better-known brand
Brand Awareness Thought Leadership Website Traffic AEO Leads Content Promotion

Establishing Thought Leadership?

  • Custom content development with our editorial team
  • Reach engineers through trusted newsletters
  • Webinars and white papers for deep-dive technical education
62% of their buying journey happens online
Brand Awareness Thought Leadership Website Traffic AEO Leads Content Promotion

Let's build a strategy around your goals, one puzzle piece at a time.

Who You'll Reach

A Truly Global, Highly-Engaged Engineering Audience

3.34 million registered engineers across every populated continent—highly educated, motivated buyers who are deeply involved in what their companies purchase.

Registered Users by Region

Americas · 61%
EMEA · 20%
APAC · 19%
Americas — 5,550,000+
EMEA — 1,803,000+
APAC — 1,775,000+

Role in Purchasing Decisions

Specify · 34%
Evaluate & Recommend · 27%
Make Directly · 26%
Specify purchases — 34%
Evaluate & recommend — 27%
Make directly — 26%
Approve requisitions — 6%
Not involved — 7%

Source: 2027 GlobalSpec Media Kit, Omniture & Google Analytics.

What's Inside

Everything You Need to Plan a Data-Driven Campaign

The full 2027 Media Kit is a complete planning document—not just a rate card. Here's what you'll find inside.

  • ✓

    Full audience demographics: region, organization size, purchasing role, industry, and job function breakdowns.

  • ✓

    Newsletter directory: subscriber counts and issue frequency for all 50+ titles.

  • ✓

    Display & Ad Network specs: unit types, reach, and CTR benchmarks.

  • ✓

    Webinar, content, and video program details, including lead-generation performance—67,000+ contact leads from webinars alone.

  • ✓

    New V.I.P. validated-buyer program, targeted email & CPL program options, plus Client Services reporting tools.

A page from the 2027 GlobalSpec Media Kit showing the Audience Profile organization size and purchasing role charts
Audience Profile: organization size & role in purchasing decisions Page 4 of the 2027 Media Kit

Get Your Copy of the 2027 Media Kit

Fill out the form and we'll get you the full Media Kit—no cost, no obligation. A member of our team is also happy to walk through it with you.

Call us800.261.2052
Email ussales@globalspec.com

Access the 2027 Media Kit

We'll get back to you as soon as possible.

Scroll to Top